Writing

Notes from the work

Essays on AI that actually works, home services marketing, and leadership. Written from inside a real business.

Topics

Three things Ben writes about

Hard-won lessons from running real AI experiments inside a real business. 47 tries, 18 failures, and the few things that held up.

Two decades of what moves the needle for home services companies, from a team that kept clients for an average of twelve years.

Running a capped, profitable agency with a culture worth keeping, while raising a large family.

Essays

The first cornerstone essays are being drafted. Coming soon. In the meantime, you can follow along with the public experiments at bensaibrain.com.